February 7, 2008, Mattapoisett, MA—BER inc, a leading provider of brand development, management, and communications services, proudly announces Liya Hoshi as the company’s new creative director. In this position, Liya will lead the design department in developing and managing corporate identities and brand communications for businesses and individuals who come to BER inc for branding services. Liya will also focus on expanding three branded retail lines BER inc has successfully piloted locally, targeting regional, national, and international audiences.
  
Liya has produced profitable brand identities and communications for companies and individuals in the publishing, hospitality, entertainment, financial, retail, construction, real estate, medical, insurance, manufacturing, and nonprofit industries. She comes to BER inc from the internationally recognized Peabody Essex Museum, where she managed the creative services department for the past three years. Liya graduated summa cum laude from Montserrat College of Art, with a Bachelor of Fine Arts in graphic design. She has also studied at McGill University and at the International Academy of Design.

BER inc is located in Mattapoisett, MA and has been in business since 1963. BER inc specializes in identity programs, in order to help companies build a distinguished, sound, profitable image. As a socially responsible investor, BER inc serves the community through their CSR program, making high-concept corporate graphic design services affordable to nonprofit organizations, and by offering educational workshops and seminars that teach business professionals how to increase brand equity.

To learn more about BER inc’s services and community and educational programs, read team bios and client testimonials, view an online portfolio, and catch up on the latest news, go to www.BERinc.us.

Kerrin Adrian

Kerrin Adrian is executive director for BER inc.

With over 15 years of strategic brand development, management, and communications experience, Kerrin has successfully helped businesses and individuals in the publishing, hospitality, entertainment, financial, retail, construction, real estate, medical, insurance, manufacturing, and nonprofit industries receive a profitable return on their branding and marketing investments.

She has also instituted BER inc’s educational, corporate social responsibility, and value-added benefits programs, as well as developed and successfully piloted three branded retail lines.

Kerrin graduated magna cum laude from Boston University, with a Bachelor of Science in Communication.

Visit the BER inc website at: http://www.berinc.us

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